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CIO Authors: Jason Bloomberg, Jeffrey Abbott, Charles Araujo, Adrian Bridgwater, Ed Featherston

Related Topics: CIO

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Free Boardroom Insiders Webinar: "The Next-Gen CIO: The New Archetype"

CIOs may be the only executives who know how the business works from one end to the other – which makes them a critical audience for vendors across solutions and industries.

But have you noticed that the "typical CIO" is no longer so typical? CIOs are not just technologists anymore – some are now emerging from the business side of the organization – even marketing. There are also more female CIOs than ever before.

Spend 30 minutes with Sharon Gillenwater, founder of Boardroom Insiders, who will discuss:

- how and why the CIO archetype has changed

- the latest data on CIO careabouts and pain points

- insight into how CIOs make purchasing decisions

- what you need to know about selling or marketing to the CIO

- zero in on their business and personal careabouts

The presentation will include insight into specific CIOs from Boardroom Insiders’ database of thousands of C-level executives.

Registration for the webinar is free and includes a free two week trial subscription to Boardroom Insiders.

Boardroom Insiders is a new tool designed to help sales and marketing pros more effectively reach and engage executive-level customers and prospects. The tool includes in-depth executive profiles and a CEO relationship mapping tool.

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